Articles Tagged ‘Bud Light’

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Labatt takes on NHL sponsorship rights

The deal will extend Budweiser’s hockey-centric positioning to major events and give more visibility to the Mike’s Hard brand.

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ICYMI: New hosts for the Junos, Twitter adds analytics for Moments

In case you missed it: Brian Adams and Russell Peters will headline the Junos, brands and users alike can track their Twitter Moments, and YouTube breaks down the video habits of working-age women.

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BlogTO launches Patio Guide

The online and mobile tool is sponsored by Bud Light Lime Mojito and helps users locate Toronto bars and restaurants with patios.

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How Rogers sells the Bills in Toronto

The exec director of the only NFL game in Canada on how its sponsorship packages have changed since the inception of the series.