Articles Tagged ‘Canadian Grand Prix’

Amex accelerates cardmember acquisition with F1 activation

The brand will launch an exclusive lounge experience during the Canadian Grand Prix in Montreal.

How advertisers can build on the growing popularity of F1

Attendance at the Canadian Grand Prix in Montreal has increased in recent years.

Amex inks multiyear F1 Americas deal

The partnership includes activations at the Canadian Grand Prix.

Bell Media expands ad, sponsor options for Formula One broadcasts

The Canadian Grand Prix will feature new opportunities on-track and across platforms.

Elevent launches sponsorship evaluation tool in Quebec

With plans to expand to the rest of Canada, the online service measures elements of sponsorship proposals to help evaluate ROI and costs $500 per assessment.