Articles Tagged ‘Canadian Premier League’

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HelloFresh signs on with Canadian Premier League

The meal kit is looking to reach more families as it becomes the league’s first digitally focused partnership.

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Broadcasters banking on hometown pride with CPL season

CBC Sports’ Chris Wilson hopes the regional appeal of the Canadian Premier League will help win points with underserved markets.

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ICYMI: New story-like formats emerge, Transplant debuts with a bang

Plus, the Canadian Premiere League takes to TikTok.

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Moosehead named official brew of the CPL

The East Coast brewery will use the deal to capitalize in western markets.

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CBC inks CPL deal

Of the 20 games broadcast, 10 will be exclusive to the CBC on linear.

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ICYMI: MediaPro to launch soccer streamer

Plus, Pinterest has a new tool for advertisers.

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Volkswagen signs as CPL founding partner

The deal includes official jersey sponsorship, and opportunities to activate at every game.

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Canadian Premier League signs Macron as official sponsor

The Italian sporting apparel company will design gear for all CPL clubs as part of its first sponsorship deal in Canada.

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ThePostGame to sell media rights for Canada Soccer, CPL

The L.A.-based agency sees local passion and global appetite for the sport as the key to marketing teams that haven’t played a single game yet.

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Canadian Premier League launches sponsorship unit

As Canada readies for a joint bid on FIFA’s World Cup, Canada Soccer readies its media and sponsorship play.