Articles Tagged ‘car2go’

The MiC Nice List for 2017

Our editorial staff picks a few of its favourite media executions from the past year.

Spotted! Car2Go uses scarce OOH inventory to its advantage

When the brand was having difficulty securing OOH space in Vancouver, it took the opportunity for a more experiential approach.

Car2Go changes media strategy for Mercedes launch

As part of the car-sharing service’s most extensive media plan yet, it’s paired with Toronto influencer Unbox Therapy for its first foray into branded content.

Car2go shares the streets of Toronto

The car-sharing company has a multi-platform campaign in market to get consumers revved up for its line of Smart cars prior to its official launch on June 30.