Articles Tagged ‘CBC’

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ICYMI: Shareholder shakeup at MediaCentral

Plus, Signal Hill gets ready for more podcast insights, and CBC expands its political coverage.

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ICYMI: CBC’s new comedy gets deep on identity

Plus, a Toronto Star cartoon prompts calls for an apology, and RECMA releases a new ranking.

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ICYMI: White Ops to change its name

Plus, Hayley Elsaesser has paired with News Media Canada, and CBC has paused Battle of the Blades temporarily.

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CBC presses pause on Tandem to review service

Unionized CBC staffers expressed concerns about the branded content unit’s impact on the broadcaster’s reputation.

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CBC eliminates 130 positions

EVP Barb Williams says COVID-19 “doesn’t change” that the pubcaster was already facing a shortfall due to advertising declines.

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Canada’s four big broadcasters get behind HireBIPOC initiative

Network execs say this could be a step toward ensuring more diversity onscreen – which is also a win for brands.

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CBC appoints new regional managing directors

The two positions will focus on the creation and development of programming for local TV and radio.

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ICYMI: New faces join CMA media council

Who got the top title in RECMA’s latest debrief? Plus, CBC’s production ramps back up.

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CBC formalizes new branded content unit

Tandem represents a new era of branded content for the pubcaster, with more investment and more defined leadership.

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ICYMI: Mediabrands’ C-suite hire, Heartland’s return and more

Plus, Quebecor heads to the suburbs.

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CBC sets fall premiere dates

The pubcaster’s fall schedule aims to brings “distinct perspectives and voices” to Canadian audiences.

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Shows pick up steam as Canadians flock to TV screens: Numeris

Hockey Night in Canada is back, but non-sports programs are buzzing too.

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ICYMI: Bob McKenzie says goodbye to TSN

Plus, Hivestack gets an eight-figure investment and a popular CBC game show is getting the tabletop treatment.

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Programmatic Forum: CBC/Radio Canada’s trifecta – trust, reach and brand safety

CBC’s Contextual Intelligence is a big advancement on targetability and brand safety

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ICYMI: Quebecor gets targeted, Edmonton CFL team responds to branding pressure

Plus, two popular dramas are returning to CBC.