Articles Tagged ‘CBC’
CBC renews Junos broadcast rights for five years
This year’s edition of the awards on Monday featured 16 brand sponsors.
Spotted! CBC brings Run The Burbs back with bubble tea
Initiative helped create a food truck version of one of the show’s main locations.
CBC names new CRO and head of Media Solutions division
Hisham Ghostine takes over the role as Donald Lizotte prepares to retire.
Which Canadian shows topped the ratings in 2022?
The Amazing Race Canada, Big Brother Canada and Murdoch Mysteries top the list of most-watched local series.
The FAST channel race is on
With all the recent activity around ad-supported streamers, what’s the draw for both audiences and advertisers?
How CBC plans to widen its audience with a new content brand
EVP Barbara Williams and programming head Sally Catto discuss the new CBC Entertains brand and the possibility of expanding its FAST channels.
BMW and CBC take on sustainability with new TV series
The series, airing on Gem and YouTube, aims to showcase the automaker’s environmental principles.
Heritage ‘considering’ petitions as CBC/Radio-Canada licence term begins
There has been significant industry criticism of the CRTC for removing a number of programming requirements.
CMPA petitions Heritage Minister to send back CBC licence renewal
The petition is in response to what several industry organizations see as a lack of support for Canadian independent productions.
CBC to launch ad-supported streaming news channel
The National will be a core of the unnamed channel when it launches this fall.
CBC renews AOR assignment with Initiative
The agency will continue to handle media duties across the pubcaster’s broadcast and digital properties.
CRTC renews CBC licenses under new framework
The changes include new reporting standards, requirements for original and Indigenous programming and dropping local programming requirements in urban markets.
Upfronts 2022: CBC sets new dramas and builds comedy slate
The pubcaster’s fall slate includes several co-productions it says are key to delivering the “huge productions” audiences expect.
TD among several brands that have elevated their Junos sponsorship
Audio-Technica, Audible and the Indigenous Tourism Association have also signed on as new sponsors.
