Articles Tagged ‘CBC/Radio Canada’
CBC signs first deal for Sochi 2014
The pubcaster has announced its first deal with Visa Canada for next year’s winter Olympic Games.
CBC/Radio-Canada and TVA Sports ink Olympics sub-deal
TVA Sports becomes one of the cable broadcasters to receive French language content from the Sochi Games in 2014.
CBC/Radio-Canada names new director of national sales
Michele McEnery has been appointed to the position, which she is taking over from Jerome Leys.
CBC and TVA Sports ink FIFA World Cup coverage deal
The deal makes the sports channel a licensed broadcaster of the 2014 World Cup Brazil, and will see it air 18 live matches.
Astral Media and Cineplex join CPAX
The media cos have joined the RTB exchange, which also includes the CBC, Rogers Media, Shaw Media, Corus, V and Tele-Quebec.
Jolly St. MiC: Lego builds for the holidays
The brand’s “A Chimney for Santa” campaign features mega columns in Montreal with Lego-like chimneys.
CBC to broadcast Pan Am Games
The deal includes TV, radio, online and mobile rights for the 2015 amateur sports event to be held in Toronto.
CBC/Radio Canada and Quebecor Media renew business ties
The pubcaster says it will buy ads from Quebecor Media, and the Videotron cable unit is renewing distribution deals for CBC/Radio Canada channels.
