Articles Tagged ‘Christine Saunders’

Predictions 2025: Christine Saunders on what needs to change in media

Media in Canada continues its look into the future of media, with the help of industry leaders.

Christine Saunders joins Dentsu Canada

The former Starcom CEO will be stepping the role of CEO, Media Practice.

2023 Media Leader of the Year nominee: Christine Saunders

The fourth and final MLOY nominee has an almost single-minded focus on her people, having led initiatives that showcase the agency’s talent and thought leadership.

Media Roundtable, Part 2: Working better, together

Experts weigh in on innovation, the importance of collaborating on data and creative, and the win-win opportunity of investing in local media.

Media Roundtable, Part 1: Going back to basics in economic uncertainty

Media agency executives and brand marketers discuss what is really important to focus on when budgets tighten up.

What Christine Saunders has planned for Publicis Groupe

The new head of marketing for Publicis Groupe Canada explains why her new role shows the continued blurring of between media and creative.

Christine Saunders named CMO of Publicis Groupe Canada

In addition to leading Starcom, the long-time exec will take on duties as the “architect” of the company’s growth strategy.

Starcom adds MD and fortifies digital practice

The agency promotes from within to fuel its digital-forward framework and ensure consistency across the portfolio.

Roundtable Pt. 2: Leading amid uncertainty

Our panel of industry experts talk communication and testing testing testing!

Roundtable: Rehearsing for a future you can’t predict

Agency and brand leaders discuss scenario planning amid continued uncertainty in our final roundtable for 2020.

COMMB unveils 2020-21 board of directors

Organization president Rosanne Caron says now is a crucial time for the OOH industry.

Christine Saunders named president of Starcom

Saunders’ appointment comes following the promotion of Alastair Taylor.

Febreze launches sleep programs with Shaw Media

The P&G brand is promoting its new Sleep Serenity collection with digital and on-demand streams aimed at putting people to sleep.