Articles Tagged ‘Christy MacLeod’


Kinesso and Amazon form data integration partnership

Acxiom has created a direct pipe connection between its segments and Amazon’s DSP.

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How privacy concerns could shape the cookieless future

New legislation and growing consumer awareness will impact what targeting data is available and how it is used.


Behind Google’s new FLoC timeline

Delaying the phaseout of cookies is being received by the industry as a “gift of time” to get strategies for the new world of targeting right.

Graham Crop

Mediabrands Canada appoints new CFO, VPs

The VP hires are both in the data and technology sector.