Articles Tagged ‘Chrome’
Google says news content has minimal impact on ad performance
The search giant conducted a test in eight European markets, hiding news content from search results.
Google must divest Chrome, but it can still invest in AI: DOJ
Canadian media leaders weigh in on what this may mean for marketers.
Closing arguments begin in Google antitrust case
The potential separation of Chrome from Google would have profound implications for advertising technologies.
Google makes Privacy Sandbox widely available
Advertisers can now scale the company’s cookie-free ad targeting methods and get a look at user-facing privacy controls.
Reaction to Google’s ad block research debacle
Buyers aren’t worried that Chrome’s supposedly coalition-backed blocking guidelines were developed with the ad giant’s own research.
ICYMI: Ad shop consolidation, OOH renewals
In case you missed it: Lamar Advertising Company is still riding with B.C. Transit, TBWA\Toronto and Juniper Park are one and The Social is going stateside.
Blog: Chromecast, the next great living room gadget?
MediaCom’s Robin Hassan and Michael Neale on why the new launch could be the device that changes the TV industry.
