Articles Tagged ‘COMMB’

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OOH traffic is increasing, but how does that translate to buying?

Buys are picking up on a regional level, and some newcomers are dipping their toes into OOH.

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COMMB unveils 2020-21 board of directors

Organization president Rosanne Caron says now is a crucial time for the OOH industry.

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ICYMI: New board members at COMMB, Orphan Black returns (in audio)

Plus, production begins in Toronto on new CTV medical drama, Transplant.

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Digital push leads Media City to join COMMB

The time comes as COMMB gets more granular with its own digital measurement.

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COMMB hires DOmedia for OOH planning software

The two companies are building a new analytics suite that includes granular audience data.

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COMMB names its post-merger marketing lead

Lara Hannaford Menzies will help bring more detailed out-of-home data to buyers and planners.

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ICYMI: A Raptors record on Sportsnet, programming news at CBC

Plus, a new addition to COMMB and an expansion of Pressboard’s offerings.

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COMB and OMAC become COMMB

The new industry organization will embark on a year-long study of OOH data in Vancouver and Toronto.