Articles Tagged ‘Continuum’

Mr. Robot campaign

Showcase gears up for Mr. Robot premiere

To promote its new show, the channel’s cross-platform media strategy includes hacktivist stunts aimed at reaching “cyber thrill seekers.”

Lost girl

Showcase sneak-peeks across platforms for fall

The channel has executed its largest multi-platform pre-release ever ahead of the linear premieres of three shows, including Continuum and Lost Girl.


Showcase launches Continuum Interactive

The convergent experience, developed with Toronto-based Secret Location, incorporates Vine videos and social media sharing and voting to influence the outcome of the second season finale.


Showcase promotes with partners and aliens

The Shaw Media channel has launched a multi-platform campaign for its big spring shows, which includes a partnership with EB Games for Defiance.