Articles Tagged ‘Corus Entertainment’
How premiere week played out: Global
Corus’ Daniel Eves on the aging down of Global’s audience and the risks networks take with comedies.
Kin renews Facebook series New Mom Who Dis
The Jessi Cruickshank series will feature guest appearances from Liberal leader Justin Trudeau and the woman who invented (and regrets) gender reveal parties.
Corus ups the spend for a bigger, broader fall campaign
Heavily driven by data, the campaign runs into December with social, digital presence and partnerships with Amazon, Miss Fresh.
W aims to age down with brand refresh
W has traded in its tea-stained orange look for a more vibrant palette, signifying its shift from outdoor and DIY to dramas.
Corus inks rep deal with Kidoodle.TV
New partnership creates a more brand-safe environment for advertisers and scales Corus’ ad inventory.
Q3 brings steady growth at Corus
Double-digit increase in television ad revenues compensate for low subscription numbers.
ICYMI: AccuWeather gets a key certification; An old TV favourite returns
Plus, Media Experts gets global love for its search engine work.
Upfronts ’19: Corus pairs with Amazon for multi-channel online offering
StackTV will see specialty channels including Food Network Canada, HGTV Canada, W Network offered for the first time outside of a traditional cable package.
Disney taps Corus for Star Wars campaign
A multiplatform effort promotes the new Star Wars theme park with a vacation giveaway and customized content.
Upfronts ’19: Corus gets Lilly Singh’s new show, nabs Modern Family
Global has picked up a number of new U.S. series, while specialty is filled with Canadian originals.
ICYMI: Law Times shutters print, Star Trek goes to Space and more
Plus, a new Property Brothers property to touch down, Torstar will provide news to students and Adult Swim’s Rick and Morty is set to return.
Shaw to sell Corus stake for $548 million
Shaw Communications will no longer hold an equity interest in Corus Entertainment once the offering closes later this month.
Corus makes a move to put social and traditional on an even keel
The Global Video Measurement Alliance is also preparing to launch two new metrics to help de-duplicate audiences.
Global TV outlines summer lineup
The final seasons of Mary Kills People and Elementary are part of the slate, as well as rising hit Private Eyes.
CCMA Awards moves to Global from CBC
The deal will include multi-year exclusive broadcast rights to the ceremony, on multiple platforms.
