Articles Tagged ‘Corus’

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Spotted! Dr. Death hits the streets

Corus is promoting this weekend’s premiere with a mobile truck aimed at grabbing attention in Toronto.

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Corus promises brand opportunities with ET’s weekend expansion

The one-hour ET Canada Weekend debuts Sept. 18 with Sangita Patel tackling hosting duties.

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Lifestyle gurus look to extend brands via licensing deals

Kin, Corus’ influencer division, has teamed with Nelvana to add another partnership to layer to building creators’ brands.

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Corus extends a digital content partnership into linear TV

Appleton’s “Hidden Gems” series is not only running on male-centric Complex, but broadening its reach with programming blocks across three Corus networks.

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Corus revenue up in Q3, with a slight year-to-date dip

The media company’s consolidated revenue was $403 million for the quarter, as TV ad revenue climbed 22% compared to last year’s pandemic-hit third quarter.

Bell Media-Canadian Radio Broadcasters Join Together to Amplify

Over 400 radio stations collaborate for A Day to Listen

The partnership harnesses the power of radio to recognize National Indigenous History Month and enact change.

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Upfronts ’21: Corus ‘unboxes’ new ad opps

On top of combining content with commerce, Corus significantly invests in its influencer network.

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Upfronts ’21: Corus taps tried and true content

The broadcaster is betting that brand safe environments and predictability are key drivers for audiences and advertisers alike.

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Upfronts ’21: Family Law, Departure renewed at Global

The scripted dramas have been renewed for second and third seasons, respectively, as part of Corus’ 2021/22 slate.

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Corus unveils 35 greenlights, renewals for lifestyle, factual, kids

The broadcaster kicks off Canadian upfronts with new and renewed series for its channels HGTV Canada, HISTORY, Food Network Canada, Adult Swim, YTV and Treehouse.

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So.da harnesses trending data for new digital-first series

The five new in-house produced shows are creator-focused and will live across so.da’s social and digital platforms.

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ICYMI: Corus adds to its podcast lineup

Plus, Spotify sells “Sustainable Sonics,” offsets that will be used to neutralize the impact of an ad running on the platform.

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Corus’ revenue inches back up to pre-pandemic levels

Continued ad-revenue recovery in TV is helping recovery, as are increases in its subscription business.

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ICYMI: WPP plans to centralize data capabilities

Plus, Corus announces a slate of influencer-led digital series and TVA gives Escouade 99 a second season.

COBS Bread-Cobs Bread Doughnation Campaign Underway with Goal of

COBS bakes more digital into doughnation day

The bakery brand harnesses an always-on digital play and mobile pre-roll to ensure local penetration.