Articles Tagged ‘Cossette’

People Moves: Zenith Media boosts leadership team

Meanwhile, Statements Media hires the former VP of sales from Outedge Media Canada.

Media buyers weigh in on blockbuster Tyson-Paul bout

Despite technical glitches, the fight reached a mass audience and increased subscriptions.

2024 Media Leader of the Year nominee: Karine Courtemanche

The EVP of Plus Company Canada didn’t waste any time putting her mark on the agency.

Cross-border Coffee Crisp activation highlights brand identity

The activation was available at Vancouver’s Peace Arch Park on July 4.

These are the winning projects of the Idea Awards

Rethink, Cossette and LG2 took the highest distinction at the fifth edition of the event.

Can-Am saddles up with bull-riders and farmers

The off-road vehicle brand is partnering with the Professional Bull Riders Association and helping farmers find love on Quebec’s version of Farming for Love.

Curling Canada’s new campaign highlights the intensity of throwing stones

The media plan includes DOOH ads, as well as spots on national and regional TV, local radio and social networks.

Prospect Media hires Sheri Rogers as EVP

The former Horizon Media exec has been tasked with exploring new opportunities for the expansion of the agency’s services.

What’s to come from Cossette’s Responsible Media team

What the agency is prioritizing to deliver on its mission one year in.

Plus Company hires Karine Courtemanche to lead media group

Touche!’s long-time leader will work with Mélanie Dunn to “evolve” the company’s entire portfolio as Axel Dumont leaves the agency.

Mondou wins Bye bye ad contest for a second year

The annual ratings darling brought in 3.22 million viewers and earned a 91% audience share.

UM takes RECMA’s top spot for Canadian agencies

OMD was the other Canadian agency to hit “dominant” status in the latest evaluation report.