Articles Tagged ‘COVID-19’

Copied from Playback - shutterstock_Quarterly report

Omnicom reports losses across the board in Q4

CRM and advertising continued to take hard hits at the holding co, while its previously-strong health practice takes a dip.

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Most-read MiC: How media coped with COVID

Our most popular stories on how the media industry anticipated, studied and navigated the 2020 pandemic.

newspaper

How national newspapers are filling the ad void

Traditionally big ad spenders have cut back in print, but some categories have stepped up while publishers rely more on non-advertising revenues.

Yamamoto

Dentsu’s declines remain in double digits

The holding co is in the midst of a comprehensive review of its brands, as well as office space, shared services and more.

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DTC and ecommerce growth buoy AcuityAds revenue in Q3

Connected TV and self-serve also grew, although the travel and hospitality sector spent less on ads overall.

TikTok mobile

Pandemic social boost was bigger among lower-income Canadians

The MTM also found that desktop is not dead thanks to lockdowns, but lack of dining out and travel may have affected Instagram.

PKP

Quebecor’s revenue for Q3 is up

The gains came mostly from the telecommunications segment, while media revenue’s decrease was in the single digits.

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The summertime screen slump didn’t last: study

Due to the second wave, cooler weather and even some difference with reporting – Canadians are upping their content consumption again.

bellMediaOffice

TV, radio, OOH and digital demand up at Bell Media

The company still struggled with lower ad demand and subscriber revenue, but many improvements were made.

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Blog: Call your agency, for the sake of local news

Mindshare’s Sarah Thompson on why local media is at stake – and how marketers can help.

retro radio

Revenue down 16% for Stingray

Despite a double-digit decrease, the company saw a marked improvement from Q1, with operating expenses down significantly.

Amazon

Amazon made nearly $5 billion from ads in Q3

While its commerce is obviously benefitting from the pandemic, advertising is also on a major growth trajectory.

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Ad revenue steady for TVA Group this quarter, but magazines still down

The resumption of hockey was beneficial – and also expensive – for the company.

audio headphones

How (and why) one B2B brand is approaching the branded podcast genre

Schneider Electric is using a mass vehicle to promote a niche part of its business, but says the timing couldn’t be better.