Articles Tagged ‘COVID-19’

Yamamoto

Dentsu’s declines remain in double digits

The holding co is in the midst of a comprehensive review of its brands, as well as office space, shared services and more.

neonbrand-_oKSYD2cSIk-unsplash

DTC and ecommerce growth buoy AcuityAds revenue in Q3

Connected TV and self-serve also grew, although the travel and hospitality sector spent less on ads overall.

TikTok mobile

Pandemic social boost was bigger among lower-income Canadians

The MTM also found that desktop is not dead thanks to lockdowns, but lack of dining out and travel may have affected Instagram.

PKP

Quebecor’s revenue for Q3 is up

The gains came mostly from the telecommunications segment, while media revenue’s decrease was in the single digits.

phillip-goldsberry-CtV2fhyHj6I-unsplash

The summertime screen slump didn’t last: study

Due to the second wave, cooler weather and even some difference with reporting – Canadians are upping their content consumption again.

bellMediaOffice

TV, radio, OOH and digital demand up at Bell Media

The company still struggled with lower ad demand and subscriber revenue, but many improvements were made.

SarahThompson-Headshot

Blog: Call your agency, for the sake of local news

Mindshare’s Sarah Thompson on why local media is at stake – and how marketers can help.

retro radio

Revenue down 16% for Stingray

Despite a double-digit decrease, the company saw a marked improvement from Q1, with operating expenses down significantly.

Amazon

Amazon made nearly $5 billion from ads in Q3

While its commerce is obviously benefitting from the pandemic, advertising is also on a major growth trajectory.

hockeyShutterstock

Ad revenue steady for TVA Group this quarter, but magazines still down

The resumption of hockey was beneficial – and also expensive – for the company.

audio headphones

How (and why) one B2B brand is approaching the branded podcast genre

Schneider Electric is using a mass vehicle to promote a niche part of its business, but says the timing couldn’t be better.

social media

Q3 roundup: Facebook, Alphabet and Twitter demonstrate big tech’s bounce back

The sore spot for some appears to be user growth, which rose early in the pandemic but has since slowed.

SpotifyDWeekly

Ad revenue rebounds for Spotify

The quarter added almost three times more ad-supported users during the quarter than it did paying subscribers.

kelly-sikkema-roJv_dmHKVA-unsplash

Canada’s total ad spend to drop 8.7% this year: eMarketer

Digital ad spending will grow in the market – only slightly – but represents well over half of the country’s ad spend.

theScore-app-redesign-press-release-image

TheScore’s Q4 revenue cut in half

While the summer months were difficult for the company, a strong September means Q1 is shaping up well so far.