Articles Tagged ‘ctv’

Copied from strategy - fraud

Global ad fraud rates improving: report

Canada was the only market to witness a decrease in brand risk and lower shares in the alcohol and illegal drugs categories.

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Grammy’s falter in national TV ratings: Numeris

The award show failed to make the top five broadcasts in Canada, and only made the list in two urban markets.

Matt Kelley - Gainshare

GainShare hires new SVP of consumer experience

The performance marketing agency hires Matt Kelley to provide a more holistic perspective for clients.

The Rookie CTV

Police procedurals continue to lead ratings: Numeris

The Rookie dominated nationally and found its way into the top five in most markets.

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Super Bowl still a big performer in the ratings: Numeris

The game was the top national broadcast for the week of Feb. 1 to 7, with the audience on TSN growing.

BlueBloods

Police dramas rule the week: Numeris

Blue Bloods and The Rookie attracted the most viewers nationally, while SRC’s televisual gala topped ratings in Quebec.

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What to expect from MasterChef Canada’s five sponsors

A season based on returning competitors has a mix of new and old sponsors, including IKEA, San Pellegrino, Becel, Cracker Barrel and Miele.

Radio Car

Government ads dominate radio airwaves: Media Monitors

Ongoing reminders to stay safe out-played ads from meal kit, financial and media brands.

Copied from Playback - Copied from Media in Canada - Copied from Playback - Copied from Media in Canada - Copied from Playback - 12-16-11hockey

World Juniors go for gold with TV ratings: Numeris

The hockey tournament pulled in the most viewers across English Canada, while a SRC New Year’s special topped the charts in Quebec.

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Oak Island scores big over Christmas weekend: Numeris

Canadians at home over the holiday week turned to History’s treasure hunters and a handful of CTV broadcasts.

This Is Us - Season 1

Masked Singer returns to the top, This is Us debuts high: Numeris

The Big Three took number two, while The Masked Singer, SNL and The Amazing Race continued to dominate.

THE AMAZING RACE

The Amazing Race takes the top, but its views slide: Numeris

With The Masked Singer taking a week off, no show this week cracked two million views.

masked-singer

Masked Singer continues its hot streak: Numeris

Some shows posted improvements, but a returning favourite knocked a rising star off its throne.

masked-singer

Masked Singer, SNL stay on top: Numeris

While the same shows remained in the top positions, AMAs were notably lower after recent premiere weeks.

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Walmart Canada creates a limited Canadian edition of Supermarket Sweep

Although the upcoming reboot is U.S.-based, the retailer found a way to deliver a homegrown twist.