Articles Tagged ‘Cyber Monday’

Shoppers at an indoor mall

Sharethrough forecasts earlier, more cautious holiday spending

Sharethrough’s Consumer Holiday Shopping study indicates that Canadian spending will be more conservative this holiday season.

Black Friday, by the numbers

Men are more likely to shop on the day than women, Black Friday surpassed Boxing day and more statistics about everyone’s newest favourite shopping day.

Data Dive: Search is key for Black Friday and Cyber Monday

According to new research from IPG Mediabrands, search is the main source of consumer information for both days.

Data Dive: Buying into Black Friday and Cyber Monday

IPG Mediabrands breaks down key times and places to reach Canadians for the two mega-shopping days (hint: 60% have started shopping by 10 a.m.).