Articles Tagged ‘David Rusli’
David Rusli tapped to be CSO at Wavemaker
The move comes after spending nearly six years at Publicis.
Publicis introduces two new data-driven platforms
Epsilon ID and Growth OS offer advertisers access to reliable Canadian data for privacy-safe planning.
MiC Roundtable: Where are media dollars going?
Media leaders and marketers discuss the challenges they’re (still) facing when it comes to closing the gap between digital and traditional media investment.
Publicis Media makes its pro bono program for local businesses annual
Conceived during the pandemic, the agency plans to support 10 local businesses with OOH campaigns.
Publicis Media introduces framework for inclusive media planning
PubliSees outlines how employing certain criteria in TV programs, for instance, can lead to more inclusive media plans.
Publicis names David Rusli chief strategy and data officer
The agency has combined its data and strategy capabilities as one business function to take a more human view on analytics.
Recovery in beauty advertising is expected to lag
But Publicis Media projects the sea change of 2020 will encourage more investment in digital platforms.
