Articles Tagged ‘Edelman Canada’
Hellmann’s campaigns for a simple solution to food waste
The Unilever brand is using print and OOH to encourage consumers to use up their holiday leftovers by going “between 2 slices.”
Edelman adds new SVP to focus on paid media
Nirmala Bahall says the agency is experiencing more demand from clients to leverage paid media along with earned.
Kraft comes out to play
Kraft Canada teams with Bell Media’s TSN and RDS to give one community recreational facility a $250,000 facelift.
The Verdict: Go RVing gets digital
The number of young RV owners has doubled over the past five years. To reach that group, Go RVing Canada shifted its spending to a pair of online video campaigns.
Heather Conway tapped as new CBC EVP English services
The veteran PR and public affairs exec, most recently chief business officer at the Art Gallery of Ontario, replaces Kirstine Stewart at the Canadian public broadcaster.
