Articles Tagged ‘ET Canada’

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John Frieda taps influencers in expanded Corus partnership

Beyond ET Canada host Cheryl Hickey, adding influencers into the mix will engage younger audiences with more diverse hair textures, says Corus.


Corus extends relationship with Moores

This year, the annual Suit Drive will extend to other Global properties, with celebrities like Jason Priestley and Tan France lending a hand.

tiff street fest

ET Canada launches TIFF specials on Twitter

Festival sponsor Nespresso will promote the streams.


ET Canada, Chevy return as partners on music contest

The campaign is adding more social support this time around.


ICYMI: CBC sales shift, Royal Wedding details

Global and CTV unveil their coverage plans for the big day.


Rick Campanelli out at ET Canada

Things are changing at the Corus show as three founding on-air personalities are leaving ahead of its 13th season.


Nespresso goes ‘live’ with ET Canada

The beverage company has expanded its TIFF sponsorship to include a new Facebook Live broadcast.


Rick Campanelli joins 102.1 the Edge

The ET Canada co-host will be part of the Toronto radio station’s morning show team.


President’s Choice’s fashionable holiday

The brand is promoting its new festive line by integrating with Shaw Media and hosting a pop-up boutique in Toronto.


ICYMI: Rogers/NHL cleared, Supergirl opens strong

In case you missed it: The Competition Bureau gave the green light to the Rogers/NHL deal, Virool added to its Canadian team and Twitter launched a new brand tool.


ET Canada signs largest-ever brand partnership deal

The show has inked a 39-week multi-platform deal with Shoppers Drug Mart.


ET Canada launches multi-platform music series

ET Canada at the Orange Lounge bowed Monday with a performance by Hedley and will offer ad and sponsorship opps, including TV spots, pre-roll and brand integration.

ET Canada

In a TIFF: ET Canada lights up the red carpet

The entertainment show’s TIFF coverage is being sponsored by brands like Russian Standard Vodka, which has billboards in each episode.

Copied from Playback - Royal birth - hospital_news-detail-1

How Canadian TV nets covered the royal birth

The supper-hour coverage featured visits by correspondents to local hospitals to interview mothers who also gave birth Monday (pictured, The Lindo Wing at St. Mary’s Hospital, Paddington).


Global Television draws three million viewers for Grammys

The viewership for the 55th edition of the music awards was down from last year’s 4.6 million Canadians.