Articles Tagged ‘Excel Gum’

Excel doubles down on XM, social media to connect with students

The brand’s ‘Mood Monitor’ installation is aimed at boosting well-being on campus.

Why Excel Gum is amping up its live music presence

The brand’s Osheaga Refreshment Zone is part of a shift to prioritize experiential activations and drive social engagement.

Excel amplifies new look with Live Nation partnership

The team is leveraging the summer season to position the gum as a confidence-boosting essential.