Articles Tagged ‘Expedia’
Boost and Kids Help Phone are new sponsors of The Amazing Race
The tenth season of the Canadian competition show is set to launch July 2.
Expedia goes big in support of travel dreams
The travel brand is focusing on the northern lights, and is using OOH to bolster its Super Bowl work.
Road trip! Report reveals travel and spending habits of sports fans
Canadian sports fans are not only eager to travel to see a game, they spend thousands per year on sports trips.
Expedia launches a shoppable streaming platform
The new service provides a fully observable path to purchase for advertisers both in and outside of the travel sector.
Seven new brands sign on to sponsor The Amazing Race Canada
Desjardins, Subway and Guru Organic Energy are among those that will be integrated with the show’s eighth season this summer.
Three new sponsors join Big Brother Canada
Winners, Belairdirect Insurance, and Philips Sonicare join three returning sponsors for the show’s tenth season.
TSN, Sportsnet announce Raptors schedules
Intuit joins the ranks of Tangerine, Toyota and Burger King as a broadcast sponsor.
Behind the buy: Expedia’s biggest brand spend in five years
The new cross-media campaign tries to rebuild consumer confidence in travel.
Four new sponsors join Big Brother Canada
Sunlight, Weber, TikTok Canada and Muskoka Spirits join four returning sponsors this season.
UM wins Expedia.ca
Data and analytics will play a key role in the travel brand’s media strategy going forward, says Shelley Smit.
Amazon dominates paid search in Canada: study
A new study says retailers and financial companies are getting the best results on Google.ca.
Travel Alberta teams with Expedia for discovery campaign
The tourism agency and the travel site are bringing a duo of bloggers to the province to create original content based on their experiences.
KFC crosses off consumers’ bucket lists
The Yum! Restaurants brand has launched the “KFC Bucket List” contest, giving consumers the chance to have once in a lifetime experiences.
