Articles Tagged ‘Facebook’

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Facebook has put global media up for review

The social platform is the second largest advertiser globally, after Google, in their shared sector.

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Facebook announces program to support Canadian news industry

News Media Canada president says the program is Facebook’s way to avoid paying for news content.

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ICYMI: Twitter gets new brand safety certification

Plus, Facebook adds new monetization tools for creators and Bell Media and ICA open entries for IDEA contest.

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Instagram launches group livestreams

Live Rooms are the latest feature on the platform’s streaming option, drawing comparisons to Clubhouse.

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How Google feels about calls for news legislation

Sources from the company say its own market-based solutions to paying for news will help a “self-sustaining news model.”

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Can Facebook ‘counter-program’ IDFA?

The social media giant is trying a prompt of its own to get iOS users to ‘opt-in’ to being tracked.

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Amid ad revenue gains, Facebook focuses on battling Apple

During a call about its Q4 results, the social media giant spoke up about iOS changes that are leading to uncertainty in the year ahead.

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Facebook institutes changes in response to iOS update

New developer notes show what the impact will be on advertisers, including those not running campaigns on mobile.

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Q3 roundup: Facebook, Alphabet and Twitter demonstrate big tech’s bounce back

The sore spot for some appears to be user growth, which rose early in the pandemic but has since slowed.

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Why Facebook is warning developers about iOS 14′s new features

New privacy options mean advertisers could be more limited in how they target via Facebook Audience Network.

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The duopoly is losing share overseas, but could it fare better in Canada?

Could one withstand the ad industry’s widespread softening more than the other?

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Facebook weathers multiple storms in Q2

Ad revenue and active users beat Wall Street expectations – but the effects of the July ad boycott haven’t fully materialized, yet.

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What happens when consumer concerns around hate speech match brands’

The CMA’s John Wiltshire says the average Canadian has “woken up on the issue,” which is driving an urgency in brands.

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ICYMI: Facebook’s rocky week continues

Plus, Scott McGillivray launches a podcast and Gameloft debunks gamer myths.

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Can advertisers fare without Facebook?

A boycott of the company could prompt change, and industry insiders believe it might convince other media platforms to amp up their attribution game.