Articles Tagged ‘Globe and Mail’

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Reader’s Digest and Globe and Mail tops with Canadians

The inaugural combined report from Vividata, released alongside its launch, shows that the magazine and newspaper have the highest average readership.

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The Globe Alliance bags Hearst representation

With the addition of Hearst Digital Media to its portfolio, the network’s new lifestyle and entertainment division is aimed at building custom executions for brands.

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Natalie McDuff joins the Globe and Mail

The national newspaper has hired McDuff to lead its Montreal sales team focusing on its style brands.

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The Globe flips out with Mercedes

The paper reformatted its back pages as part of a new campaign from the luxury automotive brand.

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ICYMI: Globe adds to sales team, CFL’s web series

In case you missed it: the Globe and Mail has added two to its Globe Alliance sales team, and the CFL is introducing a new web series.

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Apple News launch signals new era of content-based partnerships

The app will rely on human curators and algorithms to collaborate in curating aggregated news.

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Inside the ad opps on the Globe’s new app

Details on goals for the reworked version, and the new ad options that will be launching on the platform next winter.

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Globe Alliance expands millennial reach

The group has signed with Elite Daily, representing Canadian advertising for the site.

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Globe and Mail has highest circulation in Canada: AAM

The paper had the highest average circulation for the past six months, with La Presse reported as having the most digital editions.

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The Globe means business this spring

Publisher and CEO Phillip Crawley on how its new iOS app will be different from La Presse+, and what’s changing in the Report on Business section.

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Why the Globe is launching an Apple Watch app

The media co’s key considerations when designing the app, and how it fits into the Globe‘s overall mix of products.

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BCON wrap: seven lessons on branded content

From how to work with The Onion to how to get your content shared, here are a few key takeaways from yesterday’s event.

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The Globe and Mail expands its content studio

The publication has hired a business manager and filled its editorial director vacancy, with Sean Stanleigh (pictured) taking the title of managing editor.

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BMW and the Globe partner on custom digital ads

Details on the new branded content campaign aimed at connecting Globe readers with personalities around the car co’s X models.

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AToMiC jury revealed

As the Jan. 23 entry deadline approaches, check out who will be judging this year’s best in creative, entertainment, tech and media innovation.