Articles Tagged ‘Globe and Mail’
BCON wrap: seven lessons on branded content
From how to work with The Onion to how to get your content shared, here are a few key takeaways from yesterday’s event.
The Globe and Mail expands its content studio
The publication has hired a business manager and filled its editorial director vacancy, with Sean Stanleigh (pictured) taking the title of managing editor.
BMW and the Globe partner on custom digital ads
Details on the new branded content campaign aimed at connecting Globe readers with personalities around the car co’s X models.
AToMiC jury revealed
As the Jan. 23 entry deadline approaches, check out who will be judging this year’s best in creative, entertainment, tech and media innovation.
New publisher at Canada Wide Media
Charlene Rooke has left her position in custom content at the Globe to join the B.C.-based company.
Registration open for Young Lions and Young Marketers
Details on this year’s competitions, which will send winners to Cannes to represent Canada on the world stage.
Globe’s Q&A campaign aims to up engagement
The paper is asking readers to put forward the questions they want answered across its platforms.
Globe and Mail tops in paid circ: AAM
The paper’s Saturday and weekday editions hold the top two spots while La Presse in Quebec is #3, according to the latest Alliance for Audited Media report.
Three new board members for IAB Canada
Senior members from the Globe and Mail, Microsoft Advertising and Mcdonald’s Canada are the newest members to join the board at the organization.
The Globe uploads an Android app
The national newspaper is delivering a curated experience to readers and advertisers on a new app exclusive to Android tablet users.
The battle’s on, everywhere
Media cos are locking up content rights, beefing up their catch-up services and launching online original content in a bid to conquer the digital space.
Young Lions and Marketers announced
Media Experts’ Carla Museitef and Jessica Stein will head to Cannes to compete in the Young Lions Media competition.
Canadian Young Lions finalists announced
The winners will be unveiled on Tuesday at the CMDC conference in Toronto.
Globe and Mail launches pilot native ad program
Andrew Saunders, chief revenue officer, talks about the project, which is running in partnership with GE.
Globe and Mail director moves to Jones Media
Andrea Fernandes has joined the company as its VP of business development.
