Articles Tagged ‘Globe Content Studio’

Tourism boards help publish the Globe’s first story in Cree syllabics
Working with agency Initiative, the branded content campaign aimed to generate national interest in three destinations.

Behind the Globe’s podcast partnerships
The publisher is not only building branded content, but developing subscriber opportunities with new audiences as well.

The Globe experiments with ambient audio
Rather than take a dive into an expensive podcast strategy, Tourism Newfoundland scratched its audio itch in a smaller-scale way.

The Globe pairs with Microsoft for sponsored podcast
The fully integrated series is a first for The Globe and Mail, as Microsoft aims to reach more C-suite decision-makers.

The Globe and Mail expands its content studio
The publication has hired a business manager and filled its editorial director vacancy, with Sean Stanleigh (pictured) taking the title of managing editor.