Articles Tagged ‘GMC’
Sportsnet secures sponsors for Stanley Cup Playoffs
Boston Pizza, RAM and Home Depot are among the new partners.
Sportsnet reveals broadcast deals, brand partners for Stanley Cup Playoffs
Bet365, Boston Pizza, Subway and GMC all have custom integrations set to debut during the first round.
The verdict: How GMC used social to rethink a big reveal
Trade and auto shows were on the back burner, so the manufacturer rewrote its own playbook, down to the timeline.
Grey Cup lines up its sponsors
Brands returning to the action include Nissan, Shaw and more.
TSN reveals sponsor lineup for Grey Cup
Six major advertisers are on board for the TV broadcast, while Formula Four sponsors the network’s first national radio broadcast of the game.
GM’s 2014 NFL strategy
The automotive brand has increased and shifted its spending to premium segments on CTV’s NFL broadcasts this season.
GMC inks sponsorship deal with Montreal Alouettes
The two-year partnership will see the automotive brand activate on TV and in-stadium.
