Articles Tagged ‘Government of Canada’
Government of Canada overtakes McDonald’s in radio ad buy
Subway took second place with 5,696 occurrences, according to AdEase’s March 10 to 16 report.
Canadian Gov’t OOH campaign stresses the importance of skilled trades
The billboards will be placed on buildings and bridges across the country.
Tim’s and Gov’t of Canada switch top spots: AdEase Radio
With 5,117 combined occurrences, the QSR ranked in almost all markets.
Government of Canada increases ad spend, leads the pack: AdEase Radio
Desjardins Group and Toyota trail closely behind in the latest report on radio ad spend.
The Canadian government resumes advertising on Meta
Meta still does not allow Canadians to view or share news on its platforms in response to Canada’s Online News Act.
Checking in on the Digital Services Tax
While clients are concerned about extra costs and budget effectiveness, agencies and publishers are adjusting their systems and operations.
Canadian gov’t is investing millions into minority media
The influx of funding is meant to help media operating in minority communities, and in an official language, share news and strengthen culture.
EssenceMediacom named Government of Canada media AOR
The agency announced a dedicated Government Practice last year and has been building up it’s portfolio of government clients.
Government of Canada returns to AdEase radio charts and ranks first
With 5,466 combined occurrences, McDonald’s came in second, followed by Rogers Communications with 5,440.
Government of Canada extends relationship with Cossette Media
The partnership builds on long-standing relationship that includes cannabis awareness campaigns.
Feds propose review of Broadcasting, Telecom Acts
The Liberal government has released its 2017 budget, which calls for modernizing the Acts and includes funding for cultural infrastructure.
Cossette Media wins Government of Canada
The agency retained buying and picked up the planning side of the account.
Procter & Gamble leads 2013 ad spending: Nielsen
From January to October, the packaged goods company spent over $164.2 million in Canada, a 2.5% share, with Rogers and GM in second and third place respectively.
Government of Canada buys the top: Media Monitors
The government bought the most airtime in Toronto and Montreal for the week of Oct. 28 to Nov. 3.
Government of Canada buys the top: Media Monitors
The government has the most airtime in Toronto for the week of Oct. 21 to 27.
