Articles Tagged ‘Greg Mason’

Spotted! A video store promotion for a blockbuster film

Captain Marvel is getting a ’90s-inspired scavenger hunt promotion.

Spotted! Mary Poppins swoops into Toronto

A Disney Canada activation saw Mary and her famous umbrella at the CF Toronto Eaton Centre.

Spotted! Disney walks the plank at Toronto’s Harbourfront

In an effort to promote the upcoming Pirates of the Caribbean installment, Disney is aiming to go viral with a pirate takeover video set in Toronto.

Spotted! Casa Loma says ‘be our guest’

Disney kept up its tradition of experiential marketing to promote its newest release, but this time aimed it at a more millennial demographic.

Spotted! A giant-sized celebration

Walt Disney Motion Pictures Canada is going big on promotions for The BFG, promoting the movie by pairing it with birthday celebrations for the CN Tower.

Spotted! Ant-Man promotes to scale

Commuters might be caught tripping over Marvel’s street-level promotions across Canada.

Spotted! Need For Speed hands out parking tickets

Disney promotes the Aaron Paul action flick by ticketing potential movie-goers’ vehicles.

Spotted! Disney brings Frozen to life

The media company has created a suite and activity cave at Quebec City’s Hotel de Glace to promote the upcoming DVD and Blu-ray release of its most recent animated feature.

Disney teams with Calgary Stampede to promote Lone Ranger

The studio will incorporate the event into its marketing of the film in Calgary, and is offering prize packs for two to the festival.

Spotted! Disney heads back to school

The film studio is promoting the release of Monsters University with a branded school bus touring Toronto.