Articles Tagged ‘GroupM’

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How Canada’s ad spend compares to its economic growth

TV is solid, and so is ad spend in general, but does Canada’s market make it an effective place to spend?

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GroupM shuffles at the top, makes changes to [m]Platform

After one month on the job, CEO Christian Juhl has instated a refreshed C-suite team.

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GroupM looks to the future in Canada

Is Canada’s TV market ahead of other countries? And is there really potential in TikTok to grow?

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Just how big is the ad fraud problem?

The prevalence of bad digital practices may be lower than once thought, especially in Canada.

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People Moves: GroupM, Havas, Horizon and more

Plus, Starcom has brought U.S. talent north, and Crucial Interactive has bolstered the Contobox team.

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WPP: Revenue down in North America, globally

The holding co noted that although organic revenue is down, the rate of decrease is slowing.

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GroupM bolsters the global C-suite

Kyoko Matsushita will replace the global CEO role at Essence left vacant by Christian Juhl.

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Inside Kinetic, MiQ and Hivestack’s new DOOH tool

The OOH specialist is making big moves to give advertisers a holistic view of OOH inventory.

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GroupM moves Christian Juhl to top global post

Kelly Clark will step down, with Christian Juhl of Essence taking over as CEO on Oct. 1.

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M/Six names new president

Former Orion exec Tricia Allen joins the agency’s three-year-old Canadian office as it looks to further bridge media with creative.

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Wavemaker appoints new global CEO

Toby Jenner will move from MediaCom to Wavemaker, following Tim Castree’s move to GroupM North America.

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Cannes 2019: Inside the new body tackling brand safety

GroupM’s John Montgomery on how (and why) the new Global Alliance for Responsible Media came about.

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Canada’s TV stable: GroupM

Even amidst digital gains, TV will see a stable two years – with digital playback a major driver.

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GroupM opens Midas Exchange outpost in Canada

Orion Worldwide’s Boris Cho has been tapped to lead the Canadian operations of WPP’s corporate trade arm.

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GroupM on top globally, Omnicom in Canada: RECMA

Meanwhile, IPG Mediabrands has seen a momentous rise both globally and in Canada.