Articles Tagged ‘Hubert Lacroix’

Hubert Lacroix

CBC has hit its reach targets. What’s next?

The pubcaster reached some of its 2020 goals early, but it’s still looking ahead at better engagement and analytics.


CBC audiences turn to digital

The pubcaster reached more Canadians online than ever before, according to its annual report, but it struggled to hit its TV audience share targets.


Conservative leadership hopefuls take aim at CBC

The public broadcaster is currently facing growing dissent over advertising competition, with leadership candidate Kellie Leitch proposing scrapping the corporation all together.


Can’t shrink the CBC to greatness: Lacroix

During its AGM the pubcaster’s CEO noted that the company has reinvested in programming for the first time since 2009.

Copied from Playback - MUST USE CREDIT shutterstock_CBC Montreal_Shutterstock

CBC/Radio-Canada: dumbing down or shaping up for the digital age?

The pubcaster’s chaotic town hall on Wednesday debated the pluses and minuses of Vice Media and its mobile-first strategy as the embattled network makes a digital turn.


CBC, Radio-Canada awarded 2018, 2020 Olympic broadcast rights

The public broadcaster will work with Bell Media and Rogers Media to execute the large-scale media event, with CBC/Radio Canada broadcasting popular “first-tier” events, such as hockey.

Copied from Playback - Hubert Lacroix headshot

CBC’s Hubert Lacroix: ‘I have no intention of resigning’

That defiance came as CBC toppers put details on its mobile-first programming strategy outlined earlier in the day at a heated employee town hall meeting.


Lacroix asks Canadians to talk about the CBC

The president and CEO of CBC/Radio-Canada said the pubcaster needs a conversation to start about its future, not where it has been.

CBC/Radio-Canada president and CEO Hubert Lacroix

CBC topper Hubert Lacroix on doing less with less

The pubcaster’s president and CEO broke down the cuts in a conference call, with 62 people losing jobs in sales and revenue.


CBC town hall coming as ad revenue expected to dive

A report from Canadian Media Research Inc. highlights CBC’s financial situation following the loss of NHL broadcast rights.

Copied from Playback - KeithPelley-1

How Rogers’ ad model will recoup its $5.2B bid for NHL rights in Canada

Rogers Media president Keith Pelley on how the media co will make money off its NHL hockey deal.

Copied from Playback - red tv

CBC asks CRTC for more flexibility

CBC’s Hubert Lacroix proposed to streamline the pubcaster’s genre-specific platform commitments in the face of persistent financial challenges.

Stylish retro TV

CBC/Radio-Canada to cut $28.4M to deal with loss of LPIF

The pubcaster will cancel plans for four new local CBC radio stations, as well as cut from network schedules, communications and promotional budgets.

Copied from Playback - red tv

CRTC relaunches CBC/Radio-Canada licence renewals

The move follows a delay since July 2011 on public hearings into renewing the licences for the English and French language public broadcast services.


TV to take brunt of painful CBC cuts

“It’s been a tough day for the broadcaster and an interesting challenge,” CBC/Radio-Canada president and CEO Hubert Lacroix told the media.