Articles Tagged ‘Hudson’s Bay’


Hudson’s Bay forgoes a traditional media buy to plug its iconic stripes

The iconic pattern can be used to adorn clothing and decor within the popular Animal Crossing game.

BMO world record

BMO keeps a hold on Toronto, Montreal: Media Monitors

Local, Asian auto industry continues to drives top buys in both markets

retro radio

Hudson’s Bay, Koodo rule December radio in Toronto: Media Monitors

We look at the top buys for the last two weeks of the month.


Hudson’s Bay, CTV take top spots: Media Monitors

While financial services dominated Toronto’s top category for another week, the auto sector was #1 in Montreal.


Hudson’s Bay, CTV take the top: Media Monitors

Auto dealers were still the biggest category buyers in both Toronto and Montreal.


Social leads the way for the COC’s PyeongChang campaign

Experiential will also play a major part at the brand-heavy Olympic House.


Hudson’s Bay takes the week: Media Monitors

The retailer bought the most radio advertising in Toronto for the week of April 11 to 17.


Hudson’s Bay buys the top spots: Media Monitors

The retailer purchased the most radio advertising in Montreal and Toronto for April 20 to 26.


Hudson’s Bay buys the top: Media Monitors

The retailer bought the most radio advertising in Toronto and Montreal for the week of April 13 to 19.


Elle Canada gets shopping with Dior

Consumers are encouraged to click-to-buy in a new series of videos.


Elle Canada and Hudson’s Bay partner for test project

The TC Media magazine has teamed with the retailer for a first for both brands, creating a set of five videos that allow viewers to shop from the spots.


The beacons have landed

Hudson’s Bay has signed a deal that will bring the mobile-connecting tech to its stores, starting today.


Spotted! Hudson’s Bay hits the open road

The retailer is sending a team on a cross-Canada tour in a branded RV and will launch a webseries to document their experiences.