Articles Tagged ‘ICA’

pexels-fauxels-3183183-623x350

Industry associations come together for WFA’s global diversity survey

A group led by the ACA will work to drive participation in a first-of-its-kind look at DEI at a global scale, with results published in strategy.

leadership

ICA launches initiative for responsible media investment

ICA PRIME is positioned to drive knowledge and understanding of diverse and local media.

pexels-brett-jordan-5417837

ICYMI: Twitter gets new brand safety certification

Plus, Facebook adds new monetization tools for creators and Bell Media and ICA open entries for IDEA contest.

Pick 6ix

ICYMI: A tasty new TSN partnership

Plus, a new code of conduct to fight harassment and a Canadian original renewed for City.

Mark Ritson 3

Mark Ritson says its time to rethink TV, digital and millennials

The veteran marketing consultant and professor told FFWD Ad Week attendees to stop planning for television’s funeral, and to get over “the whole millennial thing.”

Copied from strategy - Dog

ICA launches new Pitch Watchdog service

The organization formalizes a process for agencies to call out bad practices in the pitch process.

joshDonaldsonVikings

ICYMI: Josh Donaldson to make acting debut on History, Facebook dives into journalism

In case you missed it: History is hoping the Jays’ third-baseman is as popular on the small screen as he is on the field, Fido is delivering Viceland for free to its customers and Facebook is laying out more plans to curb fake news.

shutterstock_110257877

Industry orgs call for game time simsub reversal

With less than a month until the Super Bowl, the industry organizations seek a reversal or delay from the CRTC on decision.

Copied from strategy - atx_0011

AToMiC Awards 2017 jury revealed

Check out the industry folks who will determine the best collaboration work in advertising, media and tech.

jYates

Jani Yates to lead Advertising Standards Canada

The industry veteran has left the ICA after nine years as its president.

gGraham

Gillian Graham to step down at ICA

The CEO is leaving later this year after nine years in the role.

jeffFromm

Pragmatic parents: How millennials are buying

Jeff Fromm, president of millennial-focused agency, Futurecast, shares numbers ahead of a Toronto presentation later this month.

AndrewKeen

Future Flash: Digital vertigo

Entrepreneur and author Andrew Keen caused debate during his Muskoka presentation, looking at why branded content won’t work.

SteveIrvinepic

On the MiC: Facebook’s Steve Irvine talks mobile

The social media company’s Canadian group director of global marketing solutions on how its platform can become the new primetime for advertisers, ahead of his FFWD Ad Week panel.

GillianGraham

Associations reflect on 2013: ICA

The ICA’s Gillian Graham on three trends she spotted this past year and three things her organization is preparing for as we head into 2014.