Articles Tagged ‘ICA’

Associations reflect on 2013: ICA

The ICA’s Gillian Graham on three trends she spotted this past year and three things her organization is preparing for as we head into 2014.

On the MiC: MDC’s chief procurement officer on Canada’s need to differentiate

Brett Colbert on the need to reverse the trend of using blanket North America campaigns for Canada ahead of his ICA Procurement’s Perspective talk.

CASSIES Awards entries due next week

The 2014 awards judging chair Ted Boyd tells MiC about the changes he has seen since becoming part of the judging process a few years ago.

Future Flash: transparency and overstated revolutions

McDonald’s talks “Our Food. Your Questions.,” Sir John Hegarty reminds adland what they’ve forgotten and Sir Richard’s Condoms’ social impact.

Decoding tomorrow at FutureFlash

From storytelling to talking products, deconstructing the information from day one of ICA’s FutureFlash, which concludes today in Muskoka.

On the MiC: Sir John Hegarty on revaluing creativity

The legendary adman tells MiC why it’s time to start planning long-term again, ahead of his ICA Future Flash talk.

ICA announces 2013 board of directors

The new board will be chaired by Publicis CEO Andrew Bruce.

OgilvyOne UK’s Rory Sutherland to keynote Ad Week 2013

The week-long advertising and marketing event has rebranded and will feature an expanded speaker series, with presentations from Yahoo! Canada and Google.

The OOH Showdown crowns top campaigns

Mindshare and MediaCom came out with two wins each at the Ad Club event late last week.

Psychology in advertising and how Smirnoff got its mojo back: Future Flash

Day one of the ICA event featured talks from Ogilvy vice chairman Rory Sutherland and Diageo VP Michelle Klein.

The ICA modernizes its look

The association has revamped its website with the goal to better represent its agency members.

ACTRA ratifies commercial agreement

The actor’s organization has ratified its agreement with the ICA and ACA for the next three years.