Articles Tagged ‘IgniteTV’

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ICYMI: Hasbro/eOne deal under a microscope

Plus, CBC North reverses a controversial radio decision, Rogers Ignite adds Prime Video and more.

Command House

Rogers leans into experiential for IgniteTV

While TV is necessary for brand messaging, VP Drew Stevenson said getting the product in people’s hands – while promoting Rogers’ fall programming – is a must for lead generation.