Articles Tagged ‘ING Direct’
Battle of the Blades returns
ING Direct has signed on as a sponsor of the rebooted series, which kicks off with live episodes this Sunday on the CBC.
ING introduces an unbelievable service
The bank is launching its Cheque-in service with a multiplatform campaign that features a cast of mythical creatures.
ING encourages big savings
The bank has launched a new experiential and OOH campaign to show how saving on everyday items can pay off in the long run.
ING Direct buys big: Media Monitors
The financial institution bought the most airtime in Toronto, with Just for Laughs purchasing the most in Montreal for the week of May 27 to June 2.
A new top four in Toronto: Media Monitors
ING Direct leaps to the top of the radio-spend list in Toronto and Rogers Wireless is first in Montreal, for the week of May 6 to 12.
ING searches for creative savers
The bank has partnered with Canadian band Walk Off The Earth for its YouTube-based “Canadian Superstar Saver Search” contest.
ING Direct forms an alliance
To attract new clients, the bank launched a campaign that leverages RBC’s recent decision to shut down Ally Financial accounts.
ING’s explosive branding
A brand revamp by new AOR John St. positions the financial institution as a modern alternative to the big five banks.
ING Direct gives away cash with Red Flag Deals
The week-long deal marks the first partnership between a group buying site and financial institution.
