Articles Tagged ‘Innocean’
Kia prioritizes digital over TV to connect with young drivers
The automaker’s latest campaign taps into consumers’ love for music and fashion.
People Moves: Innocean, GroupM and more
Kingstar promotes a media director, while specialty network Sport-Média adds a new national account manager.
People Moves: Innocean, MightyHive and more
Agencies and ad networks are staffing up on the account side.
Surex Direct picks Innocean as media AOR
The online insurance brokerage brings on its first agency to handle search and programmatic display.
Spotted! Kia Canada aims to shift brand perception
The automaker’s interactive OOH display at Yonge-Dundas is part of a strategy to make itself synonymous with quality, not just price.
LCBO shifts focus to responsible hosting
The anti-drinking and driving Deflate the Elephant campaign has evolved with longer TV spots, a new partnership with Kia and an expanded web platform.
Kia gets loud for Vancouver Whitecaps
The car brand has launched an in-stadium and Twitter campaign to engage with soccer fans.
Spotted! Agency staffers take to the ring
Check out our video featuring boxers from Innocean, Grip and more who capped off weeks of training at Agency Wars III.
