Articles Tagged ‘Innocean Worldwide Canada’

People Moves: Innocean, MightyHive and more
Agencies and ad networks are staffing up on the account side.

Surex Direct picks Innocean as media AOR
The online insurance brokerage brings on its first agency to handle search and programmatic display.

Spotted! Kia Canada aims to shift brand perception
The automaker’s interactive OOH display at Yonge-Dundas is part of a strategy to make itself synonymous with quality, not just price.

Kia tells its design story
The carmaker’s media strategy for 2013 will see it promote the launches of its newly designed vehicles with a series of multi-platform campaigns.

Kia shares plans for Super Sunday
Handled by ZenithOptimedia Canada, the car co’s digital and TV buy will preview its new spring campaign on game day.

Hyundai gets positive
The auto co has launched five new TV spots to shift Canadian perception of the brand.