Articles Tagged ‘iNvolved Media’

TikTok ban delayed for second time

Execs from Involved Media and Cairns Oneil weigh in the recent ban delay and one of its potential suitors.

X’s pressure campaign puts media agencies in a bind

Media agencies are no strangers to tough negotiations, but pressure from X is raising new ethical and strategic concerns.

Is X winning back Canadian advertisers?

X has been improving its brand safety efforts but agencies and advertisers are still proceeding with caution.

Media News: Pinterest launches shoppable gift guides

Plus, Ideon signs with Vertiqal, and Involved expands its global network.

Media check-in: Caroline Breton, one year of being Involved

Involved Media’s first year has been underscored by a growing client roster, the hiring of seasoned media specialists and bringing the human touch to media planning and buying.

What Caroline Breton has planned for Involved Media Canada

The new agency’s managing director says a big part of the approach is to always do what’s right for clients.

Active International launches Involved Media in Canada

Led by Caroline Breton, the agency is focused on an “egoless” experience for both brand and creative agency partners.

U.S. social media firm expands into Canada

Karim Kanji has joined as the Canadian lead of iNvolved Media.