Articles Tagged ‘Jamie Michaels’


Why Amex ran a ‘choose your own adventure’ on Twitter

The “Scenario Thread” ad unit had users guide Will Arnett through the highs and lows of getting ready to travel.


What Twitter has learned from observing the top Canadian brands

From Bell to No Name, #TwitterNext’s Jamie Michaels shares what the top players say about the state of media.


Will Twitter’s new ad unit get people talking?

Sport Chek and Samsung were the Canadian beta launch partners behind conversational ads, a new unit aimed at generating interaction.


Twitter Canada adds head of brand strategy

The social media co’s Canadian office has hired Jamie Michaels from Rogers Media.

Blue Jays

Sportsnet reveals Blue Jays details

The Rogers Media brand has added sponsorable in-game elements, including super slo-mo and behind-the-plate cameras as well as a pitch tracker.


CBC marketing exec Jamie Michaels off to Rogers Media

The brand integration specialist will help develop cross-platform ad campaigns on Sportsnet platforms.