Articles Tagged ‘Jonathan Davids’

Buyers on board with YouTube monetization changes
Google concedes bigger does not always equal better in changing its quality controls and how it highlights content.

Blog: Five influencer trends to watch
From Snapchat losing steam to difficulties building audiences, Jonathan Davids, founder and CEO of Influicity, summarizes new trends from the world of influencer marketing.

Blog: What’s your definition of brand safe?
Jonathan Davids, founder and CEO of Influicity, on the need to develop a brand safety guide before working with influencers.

Blog: Who owns the influencer budget?
Should influencer costs be handled by media buyers, PR, in-house teams, or other agencies? Influicity founder and CEO Jonathan Davids details the options.

Best practices for using brand influencers: blog
Jonathan Davids, founder and CEO of Influicity, on exclusivity, budgets and promotion, when using brand influencers.

Blog: How marketers are using Facebook Live and why it’s important
Jonathan Davids, founder and CEO of Influicity, with brands that are using the platform well and tips for using it smartly.