Articles Tagged ‘Jordan Benedet’
Twitter’s new video ads positioned for brand safety
The social platform teams with GroupM in Canada on new pre- and mid-roll options.
Snapchat gets serious about ads
The app has made its first foray into programmatic advertising, allowing clients to buy, target and track ads through a self-service API.
Face-off: What’s the story with Instagram and Snapchat?
Industry insiders discuss Instagram’s new Stories feature, and whether it’s enough to make millennial favourite Snapchat irrelevant.
