Articles Tagged ‘Kaiser & Partners’

People still rely on traditional media for news: study

According to the research by Kaiser and Partners, Gen Z is most likely to fact check what they read, while boomers are the least likely.

image of newspaper and tablet with news media on screen

News media most credible with Canadians: report

Kaiser & Partners research shows that while established media outlets still have cred with Canadians, the younger demos are using social media to access it.

Canadians still trust established news media the most

The third annual Kaiser & Partners survey reveals media consumption patterns.

Amid declines in trust, more Canadians are turning to news outlets

Research by Kaiser & Partners found that traditional news is still seen as more trustworthy than social media.