Articles Tagged ‘Karel Wegert’
2024 Media Leader of the Year nominee: Karel Wegert
Since rejoining Media Experts, Wegert has focused on repositioning the agency for the Canadian market.
Media check-in: Karel Wegert
The Media Experts CEO is focused on agency growth and the strength of the its Canadian expertise.
Media Experts selected as Honda Canada media AOR
The agency will handle all media channels for the Honda and Acura brands, and dealer activity.
MiC’s Preview Review: Plus Company, Media Experts
Media in Canada interviews Karine Courtmanche and Karel Wegert to get their take on what we can expect for 2024.
Media Experts names Karel Wegert as its new CEO
The new leader returns to the agency after a year leading operations at Kinesso.
Media Experts’ promotions signal an emphasis on digital
Flavia D’Orazio, Patricia Gray, Jennifer Douglass and Morgan Watt take on new roles at the company.
People Moves: Kinesso Canada appoints new president
Plus, Hivestack and Sabio Holdings add new C-suite executives to their teams.
Media Experts appoints new EVP
After 13 years with Media Experts, Karel Wegert’s remit has expanded from largely digital to helping the agency with its overarching strategy.
Media Experts harnesses change with new data services
Audience and Analytics is the agency’s response to how data has disrupted traditional media buying.
Reaction to Google’s ad block research debacle
Buyers aren’t worried that Chrome’s supposedly coalition-backed blocking guidelines were developed with the ad giant’s own research.
Buyers on board with YouTube monetization changes
Google concedes bigger does not always equal better in changing its quality controls and how it highlights content.
Microsoft, BMW pilot a cross-device campaign
The automaker leveraged users’ Microsoft Account IDs to serve relevant creative across the publisher’s properties.
Canada posts RTB growth in Q3: study
The Canadian market is now the fifth largest globally in the space, according to the latest RTB report from Media Experts.
Media Experts names digital VP
Karel Wegert has been appointed to the position, leading the digital practices at the agency.
