Articles Tagged ‘Kevin Krossing’

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Blog: Are media agencies evolving fast enough?

Kevin Krossing, SVP strategy, MediaCom on why media agencies that are tech-savvy and data-driven are the most relevant to the industry.

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Op Ed: Is the paid, owned, and earned media discussion relevant?

MediaCom’s Kevin Krossing says we need a new approach to better manage complex communication systems.

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Target exits Canada, takes media spend with it

Media buyers weigh in on the impact of the retailer ceasing Canadian operations.

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MediaCom adds to leadership team

The agency has hired two new SVPs, with Kevin Kivi and Kevin Krossing both joining the Toronto office.