Articles Tagged ‘KFC’


TSN, Sportsnet announce Raptors schedules

Intuit joins the ranks of Tangerine, Toyota and Burger King as a broadcast sponsor.


NBA Playoff season sparks national brand activations

Canadian activations range from prize packs to flights to rub shoulders with players at the NBA Awards.


A Calgary chicken joint’s U.K. media play

Top Chef Canada winner Nicole Gomes gets cheeky as KFC struggles overseas.


Mobile targeting: Where’s the line between cool and creepy?

Mobile ads served through public wi-fi and digital OOH are nothing new. But as technology improves and ad options increase, how much can scare consumers off?

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NBA Canada brings AR to KFC stores

The association has also paired with Manchu Wok as part of its annual Chinese New Year celebrations.


Big Brother sponsors join the house

Details on how seven brands are taking part in the reality competition show.

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KFC turns up the heat

The Yum! Brands restaurant is reintroducing the Zinger Double Down sandwich with a campaign that channels summer action blockbusters.

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KFC crosses off consumers’ bucket lists

The Yum! Restaurants brand has launched the “KFC Bucket List” contest, giving consumers the chance to have once in a lifetime experiences.

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KFC weeps man tears online

Instagram and Facebook are the focus of the YUM! Restaurant brand’s latest television campaign that targets a young male crowd.


KFC consumers get more than a bucket

The QSR is offering more variety, and a more varied media buy, with a new Family Dinner Box.

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KFC brings back the Double Down

The bunless sandwich is back with a TV and Facebook campaign that encourages men to “Make Time for Man Time.”


KFC gets together with its fans

As part of MiC‘s 2012 goal of highlighting the best international campaigns, check out this contest from the Australian arm of the QSR aimed at bringing Facebook friends together.

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Marketing a band 101

MiC talks to the people behind South African indie band The Parlotones, who have worked with KFC, Volkswagen and even a winemaker.


Yum! appoints new CMO

David Vivenes is promoted to the role, which handles KFC, Pizza Hut and Taco Bell.