Articles Tagged ‘La Presse’
ICYMI: Globe adds to sales team, CFL’s web series
In case you missed it: the Globe and Mail has added two to its Globe Alliance sales team, and the CFL is introducing a new web series.
Globe and Mail has highest circulation in Canada: AAM
The paper had the highest average circulation for the past six months, with La Presse reported as having the most digital editions.
The Globe means business this spring
Publisher and CEO Phillip Crawley on how its new iOS app will be different from La Presse+, and what’s changing in the Report on Business section.
RONA L’Entrepot, La Presse+ gear up for patio season
The retailer is solidifying its shift to digital with a new campaign in La Presse+.
V goes to the dogs for MIRA
The Quebec TV channel has partnered with the MIRA Foundation for an all-day telethon fundraiser.
Power Corp. all-in with La Presse
The company has sold six regional dailies to a new group led by former Liberal MP Martin Cauchon, but will continue to represent national advertising sales.
La Presse makes CPG-focused hire
Former Rogers account manager Maxine Finlay Ross has joined the company as director, brands and strategic development.
La Presse adds COO
Pierre-Elliott Levasseur has been promoted to the new position, playing a frontline role in the media co’s operations.
La Presse adds to Toronto team
Julie Ihamaki has been hired as director of brand management and strategy development.
Can the tablet help revive the print industry?
Taking a look at the potential for success for the mobile device as Toronto Star prepares to follow the path of La Presse with a major investment in a tablet edition.
AAM hands out first tablet certification
New results from La Presse+ as its ad certification is announced.
Toronto Star to drop paywall in 2015
Publisher John Cruickshank also revealed plans for a partnership with La Presse on a new tablet edition.
La Presse announces new national sales director
France-Eliane Nolet is joining the company this September from her most recent position at Quebecor Media.
La Presse+’s year one sales strategy
As the tablet news product celebrates its first anniversary, Simon Jennings reflects on how its new sales model helped convert advertisers.
La Presse partners with Pan Am Games
The Toronto 2015 Pan Am/Parapan Am Games will be promoted in advertising space on the news organization’s print, web and tablet platforms.
