Articles Tagged ‘Lara Skripitsky’

IMG_2952

Chatter, speed and pricey influencers: Where social media and millennials collide

At a FFWD Ad Week panel moderated by Twitter Canada’s Alyson Gausby, brands discussed the biggest challenges with reaching the elusive generation on social.

McD_FryDay-TwitterReply-5H1A0857

McDonald’s goes digital for National French Fry Day

Canada’s first promoted Periscope and influencer-led T-shirt giveaways were part of the QSR’s one-day campaign.