Articles Tagged ‘LinkedIn’

NewFronts 2025: LinkedIn evolves into a B2B streaming hub

The social media company’s shift was informed by a survey that found 71% of B2B buyers are millennials or Gen Z.

People Moves: Corus executive chair Heather Shaw to retire

Plus, global strategist at TikTok Sheraz Amin starts new job with Hearst Magazine.

Industry News: Publicis Media wins global LinkedIn business

Meanwhile in streaming, Pluto TV launches a FAST comedy channel in Canada.

Homz.io and real estate developers ditch American social media

The homebuyer web portal cited the political climate and general dissatisfaction for the move.

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Leger DGTL 2024 study examines social media shifts

The popularity of WhatsApp has risen significantly year over year and more Canadians say social media stresses them out.

ICYMI: La Presse adds a new section on Sundays

Plus, Twitter introduces new user features and LinkedIn gives up on Stories.

ICYMI: New story-like formats emerge, Transplant debuts with a bang

Plus, the Canadian Premiere League takes to TikTok.

People Moves: Bell Media, Wavemaker and more

Plus, LinkedIn staffs up its Canadian sales team.

ICYMI: Networks pitch CRTC to replace OMNI

Plus, CBC has announced its holiday programming schedule, and LinkedIn is rolling out a student-focused feature.

What are Canadians’ preferred social networks?

Canada isn’t among the top markets for Facebook, but it does rank high for Instagram and LinkedIn.

People Moves: Chameleon Digital, Groupe V and more

A round-up of industry moves from new acquisitions roles to a collective of interns.

ICYMI: Facebook spikes third-party data targeting

Plus, Bell Media Studios buys Pinewood Toronto.

LinkedIn banks on native video ads

Canadian marketing solutions lead Diana Luu says video is shared more often than other content on the platform.

ICYMI: LinkedIn’s new ad network

Plus, veteran traffic reporter Russ Holden has hung up his microphone after 50 years with Rogers Media.

Execs report autoplay ads to be least effective online format: study

A new study from Quartz details the online preferences of the elusive demo.